Is Your Sales Team Using the Right Tools? BY MATT SELLHORST As we've been covering in the last few blogs, there are several key attributes that your buyers share that will help you get to know them better. When you know who you're selling to, you can close more sales. Sounds good, right? Last week…


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Do Your Customers See You as Expert They Trust? BY MATT SELLHORST There are several key attributes that your buyers share that will help you get to know them better. When you know who you’re selling to, you can close more sales. Sounds good, right? Throughout this blog series, we will explore these key attributes…


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As published on Boating Industry BY MATT SELLHORST You have a sales and marketing system in place today.  The question is, is it as efficient and profitable as it could be?  Whether you have a mis-mash of various components and strategies that are producing sporadic and unpredictable results or you have a well-oiled system that…


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In this episode you will discover marketing concepts you can use at your dealership: SureShade’s Jason Roberts Ideas to improve your results at a boat show Two inexpensive marketing concepts that improve your clients' experience at your dealership How a relationship with SureShade can help you make more money and sell more boats Why Jason…


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Working in the boating industry provides exciting experiences you can record to share videos with your customers. Your clients want to see these moments. Whether you're delivering a boat to a unique location, photographing new inventory in the water, demonstrating a boat's features, or performing maintenance on a part, video it. Share it with your…


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Does your sales team present the right attitude to your customers? Is there a smile to greet everyone who walks into your dealership? Matt shares how important it is for your staff to be kind, courteous and professional.


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BY MATT SELLHORST Is it difficult to find a steady flow of quality leads? There are several key attributes that your buyers share that will help you get to know them better. Throughout this blog series, we will explore these key attributes so that you can get to know your customers and serve them better.…


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