Marine Retail University in Austin TX was big success for 40+ Boating Industry Dealers & Professionals Last Tuesday, the Marine Retail Association of the Americas (MRAA) and Dominion Media partnered with the Boating Trade Association of Texas for another Marine Retailer University. This year's sales and marketing expert was Matt Sellhorst of Boat Dealer Profits.…


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BY JONATHAN SWEET BOATING INDUSTRY'S 2014 BOLD MOVES With a record number of nominations for the Movers & Shakers awards this year, there were many great individuals and companies we weren’t able to recognize as one of our finalists for Mover & Shaker of the Year. Once again, the team at Boating Industry was wowed by…


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BY JONATHAN SWEET It's your chance to be come rich and famous ... or at least a little richer and semi-famous. I've been reading Top 100 applications for the last several weeks, so I know you've got plenty of good ideas out there ... so why not share them? Not only will you be helping…


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BY BRIANNA LIESTMAN & NICHOLAS UPTON Much like beginning a new workout plan, digital marketing can be very intimidating, so much so that some businesses never bother to start even though they know they should. After all, digital is where the customers are now and they search businesses online way before they ever set foot…


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BY BY MATT SELLHORST Have you ever heard the saying, “Little Hinges Swing Big Doors?” I first heard it from a mentor of mine, legendary copywriter and marketing guru Dan Kennedy. I’m sure he pulled it from someone before him. But, it does make you think, doesn’t it? In every business, there are several little…


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BY MARINE DEALER CONFERENCE & EXPO MINNEAPOLIS — The 2014 Marine Dealer Conference & Expo will feature the most powerful educational lineup in the history of the event, offering more sessions for today’s marine industry professionals than ever before. Twenty-four experts will provide 30 presentations at the MDCE, taking place Nov. 16-19 at the Orange County…


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“It’s not 1996 anymore. Everything has changed,” says Matt Sellhorst, who, like many involved in marketing, has had to reinvent himself in the wake of the digital revolution, the proliferation of information technology and the Great Recession. A onetime financial services executive who rode the real estate wave up during a 15-year period until it…


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Author and Coach to Honest and Ethical Boat Dealers and Brokers Nominated for Boating Industry Award CHARLOTTE, N.C. - June 24, 2014 - PRLog -- Author and Marketing Coach, Matt Sellhorst was nominated for the Boating Industry 2014 Movers and Shakers. The Movers and Shakers program is for industry members who have made an impact on moving the industry forward…


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