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Sell More Boats With Matt

with his Latest Articles, Videos, and Podcast Episodes

Why are you losing boat sales and discounting unnecessarily?

Posts By: Matt Sellhorst | Post Date: Jan 28. 2018

As published on Boating Industry BY MATT SELLHORST Wow, that’s a pretty bold headline for a sales and marketing article, don’t you think? Once you get over the shock and outrage of it all, you’ll likely have one of three responses. Denial … “We are getting our share of the sales and well, ...

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The Power of an Event

Posts By: Matt Sellhorst | Post Date: Jan 27. 2018

Hosting an event at your boat dealership creates a sense of urgency because it has a start time that people have to be focused on. This powerful opportunity doesn’t have to be extravagant or huge. A small, short event can be just as successful at drawing people in. How can you work events in a...

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Podcasts, Boat Buyers and Boat Clubs

Posts By: Matt Sellhorst | Post Date: Jan 22. 2018

In this episode, you will discover more about Podcasts, boat buyers, and boat clubs, including: The power of event marketing with non-competitive partners who share similar client profiles How the assist and 2nd assist approach works like gang-busters in today’s world Tips to using a local podcas...

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What Other Marine Industry Professionals Have to Say

"At MRAA, we work hard to find experts with insight, tools and strategies that can really make a difference for marine businesses. The appeal of working with Matt is that his advice is based on what was successful for him as a salesperson for a leading marine dealership. It’s practical. It’s proven. And it’s designed to be effective in any size business."

Liz Walz, VP of MRAA and MDCE Host

Matt has spoken for us at our annual Marine Dealer Conference & Expo and written multiple articles for the website. He always provides great information to help dealers improve their marketing.

Jonathan Sweet, Managing Editor of Boating Industry Magazine and MDCE Host

I can highly recommend Matt and his abilities - I have seen Matt's presentations a number of times, and have verified his results with a number of clients. His experience, techniques and philosophies have valuable applications to the marine dealers he is working with.. He is a valuable asset to anyone who engages his services

Mark Yearn, Marine Insurance Specialist at Norman Spencer

If you are in need of improving your online presence or overall marketing strategy, I'd certainly give Matt at call. Not only does he understand sales and marketing, he has demonstrated a tremendous success in the industry.

Rick Neal, VP of Sales and Marketing at Hall Marine (Top 100 Dealer)

The Fast Track program really gave Marine Concepts a leg up over our competition. Through ideas such as the marketing wagon wheel, the lifetime value of the client, and understanding the ways in which to market our message, we’ve seen an increase in our listings. Matt’s program has helped us climb to new heights and implement fresh ways to reach old, and new, customers. All in all, our marketing efforts have never been so focused, and successful. Thank you Matt!

Shana White, Co-Owner of Marine Concepts (YBAA & CPYB Broker)