In this episode, you will discover who the 21st century consumer is by learning more about: Harry Giovanni at Three Clix The 21st century consumer Intelligent communication The biggest opportunity for boat dealerships marketing The #1 way to set yourself apart What to do with a lead that comes in at 10:30pm at night… How…


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In this episode of our podcast, Matt Sellhorst at Boat Dealer Profits and Creator of the SPLASH System, reveals three ways to maximize your boat show: Three major mindset shifts to maximize your boat show How you can improve your sales staff’s closing rate by building their confidence Why you may be missing opportunity at…


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As published on Boating Industry BY MATT SELLHORST You may have heard the term geo-targeting or geo-fencing.  Maybe you’ve even been pitched by a marketing company or even tested the waters yourself. With recent advances, it is an incredible opportunity, so, I figured I’d share with you 5 things you need to know about geo-targeting…


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In this episode, you will discover more about Podcasts, boat buyers, and boat clubs, including: The power of event marketing with non-competitive partners who share similar client profiles How the assist and 2nd assist approach works like gang-busters in today’s world Tips to using a local podcast to become the boating expert in your local market…


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