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Do Boat Owners Use All of Your Services and Product Lines? BY MATT SELLHORST In the last few blogs, we've been covering several key attributes that your buyers share that will help you get to know them better. When you know who you're selling to, you can close more sales. Sounds good, right?Last week we…
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Do Customers Use Their Boats to Introduce Others to You? BY MATT SELLHORST Over the past few weeks, we've been talking about are several key attributes that your buyers share that will help you get to know them better. When you know who you're selling to, you can close more sales. Sounds good, right? Last…
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Is Your Sales Team Using the Right Tools? BY MATT SELLHORST As we've been covering in the last few blogs, there are several key attributes that your buyers share that will help you get to know them better. When you know who you're selling to, you can close more sales. Sounds good, right? Last week…
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Do Your Customers See You as Expert They Trust? BY MATT SELLHORST There are several key attributes that your buyers share that will help you get to know them better. When you know who you’re selling to, you can close more sales. Sounds good, right? Throughout this blog series, we will explore these key attributes…
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As published on Boating Industry BY MATT SELLHORST You have a sales and marketing system in place today. The question is, is it as efficient and profitable as it could be? Whether you have a mis-mash of various components and strategies that are producing sporadic and unpredictable results or you have a well-oiled system that…
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Is it challenging to book appointments every day of the week? BY MATT SELLHORST There are several key attributes that your buyers share that will help you get to know them better. Throughout this blog series, we will explore these key attributes so that you can get to know your customers and serve them better.…
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How does the SPLASH system help you sell more boats, make more money and have more fun? Matt shares his secret in this episode of the Boat Dealer Profits Podcast. In this episode you will learn: The SPLASH System revealed Why an orchestrated system delivers such amazing results Why the SPLASH System can be guaranteed…
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Does your sales strategy look a lot like ‘Insanity” - doing the same thing and expecting different results? This is an old saying. I think attributed to Albert Einstein (or at least that’s what the internet said). Whoever said it, the idea is true. If you want different, better, easier, more profitable results you need…
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In this episode you will learn: Who is Matt Sellhorst and why is he doing a podcast for the Boating Industry No-boat-selling-son-of-a-gun to a Top Producing sales person How Matt got into boating and the boating industry The start of Boat Dealer Profits Introduction of the SPLASH System Links mentioned in this episode: BoatDealerProfits.com Matt…
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As published on Boating Industry BY MATT SELLHORST Do you spend money on advertising? Or, do you invest money in advertising? What’s the difference you say... In my book, “Marine Marketing Strategies” I give the example of ‘Brand Building’ versus what I call ‘Results Marketing’. Think of it this way. Brand Building vs Results Marketing…